![](\"https:\/\/docerevista.com.br\/wp-content\/uploads\/2022\/08\/melken-harald-700px-696x398.jpg\")
<\/p>\nLaunch expands the brand’s presence in the category by presenting a high-quality option with more intense color and flavor<\/p>\n
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The consumption of products with a high cocoa content is a growing trend in the food market, and attentive to the demands of the sector, Harald, a leading company in toppings and a reference in chocolates for the specialized market, expands its product portfolio with the launch of Chocolate in Powder Melken 70% Cocoa, which arrives at the point of sale in July.<\/p>\n
With a darker color, intense flavor and less sugar, compared to the lower content items in the line, Melken Chocolate Powder 70% Cocoa reinforces the Melken line of Chocolates and Cocoa Powder. In addition to being another brand option, with high quality and an affordable price, it is also a source of fiber, has a higher yield, is easy to dissolve and works for various applications and productions, such as: cake mixes, brigadeiros, pies, drinks , desserts and assorted sweets.
\nAccording to Fernanda Sequetto, Harald’s marketing manager in Brazil, the company continues to invest in noble products with a high cocoa content, with the aim of helping confectioners and processors to expand their menu and reach consumers looking for healthier options. \u201cWe developed Melken Chocolate Powder with 70% Cocoa in order to meet a need in the sector. It is an investment that expands our product diversity and caters to a wide range of customers, bringing yet another option to increase the menu and boost sales\u201d, comments the executive.<\/p>\n","protected":false},"excerpt":{"rendered":"